Will Kim Dae-ho write a new history after Kian 84?

2023 was the year of the discovery of the ‘entertainment gem’ of announcer Kim Dae-ho. He has garnered a lot of attention with his extraordinary natural life, and he is literally doing everything he can within MBC. For Kim Dae-ho, the Rookie of the Year award is just the beginning. Kim Dae-ho, who showed his greed even for the ‘Daesang’, the highest peak. Just as Kian84 made 'new history' last year by becoming the first non-celebrity to win the grand prize, attention is being focused on Kim Dae-ho's actions to see if he will become the first current announcer to win the grand prize.

Kim Dae-ho jointly won the Rookie Award with Dex at the '2023 MBC Entertainment Awards'. It was a disappointing result because he said before the awards ceremony that he wanted to compete with Dex and did not want to share the award. This is because Kim Dae-ho's hard work as an MBC office worker is great, from the shocking opening celebration performance of '24 Hours Not Enough' to 7 regular MBC programs.

However, Kim Dae-ho expressed his true feelings through a YouTube video after the awards ceremony and shrugged, saying, "It was more meaningful to win a joint award. I thought the Rookie Award was the core of this year's Entertainment Awards. They say there have not been many advertisements in front of the Rookie Award."

He then expressed his gratitude, saying, "I think the Rookie of the Year Award is actually worth receiving three or four awards. I am very satisfied and grateful. I am so grateful to receive the Rookie of the Year Award at the age of 40."

Dae-ho Kim also carefully revealed his thoughts on the award he would like to receive next. In particular, he expressed his ambition, saying, "I am greedy. I think I deserve to win the grand prize." However, he insisted, “Not next year.”

In the past, you might have thought it was absurd for a current announcer to be greedy for the grand prize. But the taboo has already been broken. This is because Kian84 was the first non-celebrity to receive the grand prize. This also means that current announcers, rather than announcers who have become freelancers, can also receive it.

Dae-ho Kim continues his ‘trending’ move this year. Kim Dae-ho appeared in the trailer released at the end of the 'You Quiz on the Block' broadcast on the 3rd and attracted attention. With ‘You Quiz’, Kim Dae-ho advanced to tvN. He caught Yoo Jae-seok by the collar by saying, "I wanted to do as little work as possible. I don't know why I have to do it for one person," and also aroused interest by telling an anecdote with Na Kyung-eun, Yoo Jae-seok's wife and senior MBC announcer.

For this reason, it is true that stories about Kim Dae-ho's transition to becoming a freelancer continue to emerge. As Kim Dae-ho said earlier in another entertainment show, his appearance fee is only 48,000 won. The reality for announcers is that they cannot even film commercial advertisements, so their income is bound to be low compared to the time and effort they put into working.

However, as he is a deputy announcer who has been with the company for 14 years and has a busier life than anyone else as a current announcer and has extraordinary pride in his job, it is expected that he will not be hasty in declaring that he is a freelancer.

If last year was Dae-ho Kim's discovery, this year can be said to be Dae-ho Kim's heyday. Expectations are high to see what kind of trophy Kim Dae-ho, who opened with the Rookie of the Year Award, can receive.

Taeyuna, Ten Asia Reporter youyou@tenasia.co.kr