TV
Actress Kim Sung-ryung Continues Decade-Long Partnership with KGC's 'Hwa Ae Rak'
According to FN Entertainment today (20th), Kim Sung-ryung has renewed her contract as the model for 'Hwa Ae Rak', a KGC brand specializing in menopausal women's health, continuing their partnership for a decade.
Kim has built public trust with her unique image that embodies both health and beauty. Since 2013, she has represented 'Hwa Ae Rak', becoming the face of the brand. Her ongoing partnership with 'Hwa Ae Rak' for over ten years is expected to enhance their synergy, as her increasingly vibrant and robust presence aligns with the brand's value of 'true beauty'.
A representative from 'Hwa Ae Rak' stated, "Actress Kim Sung-ryung is a symbolic figure who has managed menopause healthily with 'Hwa Ae Rak'. We aimed to strengthen trust in the brand through her authentic story," explaining the reason for her reappointment.
Kim Sung-ryung expressed, "I am honored to continue with 'Hwa Ae Rak', which prioritizes the value of unchanging beauty. I will strive to promote the brand identity that helps address women's health concerns encountered over time." Her heartfelt TV commercial will air starting today (17th).
Kim Sung-ryung is a veteran actress with a favorable public image, known for her extensive work across dramas, films, and theater. The synergy between her sophisticated aura and 'Hwa Ae Rak's brand value of supporting women's healthy lives is expected to be even more pronounced.
Lee So-jung, TenAsia Reporter forusojung@tenasia.co.kr