NouerA Rises to Fame with 'POP IT LIKE' as Global Fans Show Support

NouerA, who debuted in February last year, is on a comeback surge.

The group clinched the top spot in the 'M Countdown' weekly vote 'M Countdown PICK' held from the 13th to the 16th, proving their immense popularity among global fans.

'M Countdown PICK' is a weekly voting segment conducted alongside the 'M Countdown' broadcast, where the artist with the most support from global fans is selected. NouerA's impressive vote count showcased their strong fanbase and support once again.

The international response has been remarkable as well. NouerA achieved significant success on China's leading short-form platform Douyin. Their title track 'POP IT LIKE' challenge topped the Douyin challenge chart, ranked 6th on the entertainment chart, and 31st on the main chart, marking their entry into all three major charts and proving their global appeal.

On the 9th, NouerA released their third mini-album 'POP IT LIKE' and officially began their comeback activities. The title track 'POP IT LIKE' is characterized by a light hip-hop-based upbeat rhythm, moving away from the chic image of their previous album to embrace a more free-spirited and energetic street vibe.

Notably, EXO's Lay participated as the executive producer, enhancing the musical quality of the album, while the renowned dance crew We Dem Boyz choreographed the performance, which has also garnered significant attention.

NouerA plans to actively engage with fans through various music show performances and content during their 'POP IT LIKE' promotions.

Lee So-jung, Ten Asia Reporter forusojung@tenasia.co.kr