Youngwoong Lim ranked first in the brand reputation index for consecutive years

According to the big data analysis of Trot singer brand reputation in April 2023, Lim Young-woong ranked first for 28 consecutive months.



In order to analyze trot singer brand reputation big data, the Korea Corporate Reputation Research Institute extracted 84,309,869 trot singer brand big data from March 23, 2023 to April 23, 2023, and calculated consumer participation index and media index for trot singer brands. , the brand reputation index was analyzed by measuring it with the communication index and community index. Compared to 95,666,603 brand big data last March, it decreased by 11.87%.



The Lim Young-woong brand ranked first, with a participation index of 2,455,444, a media index of 1,385,518, a communication index of 1,789,037, and a community index of 2,492,587, resulting in a brand reputation index of 8,122,587. Compared to the brand reputation index of 8,907,600 last March, it fell 8.81%.



Next, "Lim Young-woong's brand, which ranked first in trot singer brand reputation in April 2023, had high scores on 'look, break through, open' in link analysis, and 'halftime, soccer, hero era' were high in keyword “In the positive/negative ratio analysis, the positive rate was recorded at 93.96%.”

Ryu Ye-ji, Ten Asia Reporter ryuperstar@tenasia.co.kr