TWS (Tours) has achieved a milestone of exceeding 100 million cumulative views of its content on the global video platform TikTok.
According to the agency Pledis Entertainment on the 4th, the cumulative number of views on TWS' TikTok content exceeded 100 million on the 2nd. On the 3rd, TWS also achieved 10 million cumulative 'likes' on TikTok content. This is a valuable achievement achieved just one month after posting the first post on the TikTok account on the 3rd of last month.
TWS is releasing a variety of short-form content through its TikTok account. Interesting video content such as dance challenges, behind-the-scenes footage, and other fun video content for the title song 'First Meeting Doesn't Go as Plan' from the 1st mini album 'Sparkling Blue' and the pre-released song 'Oh Mymy: 7s (Oh Mymy)' will be enjoyed by global fans. Captivating. In particular, the number of followers has steadily increased since the TikTok account was opened, and surpassed 540,000 as of the 3rd, just one month later.
TWS is rapidly expanding its global SNS fan base, with the number of followers on its official Instagram account exceeding 600,000 as of the 4th. As a team with a Boyhood Pop sensibility based on naturalness, it is interpreted that the friendly and lively content that TWS displays through SNS is receiving a positive response from K-pop fans.
TWS is continuing to perform well on various charts as the 'most anticipated stock in 2024'. The title song 'First meeting doesn't go as planned' ranked 44th in Melon's daily chart TOP 100 on the 2nd, and has steadily risen in ranking since its release, breaking its own highest score. In Melon's real-time chart TOP 100, it ranked 28th (as of 00:00 on the 4th). On this chart, which is so difficult to enter that it is called a 'brick chart', TWS is achieving exceptional results as a rookie.
The performance on the album chart Hanteo Chart is also remarkable. 'Sparkling Blue' ranked first on Hanteo Chart's 'Daily Physical Album Chart' (as of January 22nd) and 'Weekly Physical Album Chart' (as of January 22nd - 28th), and was the highest debut album of all time by a K-pop group. (Album sales in one week based on release date/based on Hanteo Chart) It ranked in the ‘Top 10’ (8th place).
Ryu Ye-ji, Ten Asia Reporter ryuperstar@tenasia.co.kr