Baek Jong-won "The burden of the genius title"
Culinary researcher Baek Jong-won revealed the story behind his appearance on 'Business Genius Baeksajang'.

On the 29th, a production presentation for tvN's 'Business Genius White Sand Beach' was held at the Seoul Garden Hotel in Mapo-gu, Seoul. Producers Baek Jong-won, Lee Jang-woo, Kwon Yuri, John Park, BamBam, and Lee Woo-hyung attended the event.

On this day, Baek Jong-won said, "I was happy at home when I heard the 'business genius' modifier. However, it was a burden. It is true that since I have something I am doing now, I was worried if This went wrong. When casting me, the PD said, 'Globalization of Korean food.' We only said the same good things, but later on, we kept asking, 'Will this work?' He said, “It stimulated my competitive spirit. I got angry so I did it.”

He then said, “I swore a lot to the production crew at the airport, but fortunately they edited it out.” He added, “The friends I filmed with probably learned more swear words from me than how to cook Korean food. It was that difficult. I did it because I was deceived. Because you provoke me. “The director’s hair was unusual,” he added.

'Business Genius Baeksajang' is Baek Jong-won's story of Baek Jong-won, a restaurant management expert, who takes on the challenges of starting a restaurant and running a restaurant in a wasteland of Korean cuisine. Lee Jang-woo and BamBam participated in 'Surviving as a Rice Vendor in Africa', and John Park and Kwon Yuri participated in 'Surviving as a Rice Vendor in Italy'.

Ryu Ye-ji, Ten Asia Reporter ryuperstar@tenasia.co.kr