Actor Hwang Chan-sung's YouTube channel 'Lee Yo-chan' will be featured regularly on tvN's Asian channel prime time.
On the 17th, Hwang Chan-sung's agency ElJuly Entertainment announced this news. On the 3rd of last month, 12 episodes of Season 1 of 'Lee Yo-chan' were released exclusively in 9 countries including Hong Kong, Singapore, Taiwan, Malaysia, Indonesia, Philippines, Thailand, Myanmar, and Maldives through tvN Asia under the title 'Chansung's Cooking'. .
Thanks to the steady increase in viewer ratings and positive response from viewers since its exclusive release, 'Lee Yo-chan' will be aired at 8:45 PM on Saturday nights in Singapore, Malaysia, and the Philippines from May, and at 7:35 PM on Wednesday nights in six other countries.
A tvN Asia official said, "As tvN Asia has recently pioneered a new content market by introducing a variety of K content beyond Korean dramas and movies, we are happy to be able to showcase YouTube content 'Lee Yo-chan' as a regular program."
'Lee Yo-chan' is based on the concept of 'I approve of this dish!', and Hwang Chan-seong personally visits restaurants, old restaurants, new restaurants, and hot places on various topics, tastes popular menus, and creates the same menu based on recipes he found only with his own senses. It is a new concept cooking program where you can recreate it.
Lee Joo-rae, CEO of ElJuly Entertainment, said, "It is unprecedented for Korean YouTube content to be aired on a broadcast channel, especially in the prime time slot where there is fierce competition between broadcasters from around the world. Hwang Chan-sung once again proves his global recognition, especially his pan-Asian competitiveness. “I did it,” he said.
Hwang Chan-sung's currently airing ENA original drama 'Look! She is appearing on ‘Deborah’. In addition, he held a series of personal photo exhibitions (NAHC NAHC).
Kang Min-kyung, Ten Asia reporter kkk39@tenasia.co.kr