Choi Jin-hyuk Captivates Global Audiences as the 'Master of Romantic Comedies'
Choi Jin-hyuk Captivates Global Audiences as the 'Master of Romantic Comedies'
Actor Choi Jin-hyuk has emerged as a 'global rom-com master,' captivating audiences worldwide. His portrayal of a cold CEO and a warm-hearted lover has struck a chord with viewers both domestically and internationally.

Choi Jin-hyuk stars as Kang Doo-joon, the president of Taehan Brewery, in Channel A's weekend drama 'The Baby Has Arrived.' His solid acting skills and unique physical presence have elevated the character's charm, showcasing his prowess as a rom-com expert.

According to global OTT platform Rakuten Viki, 'The Baby Has Arrived' has topped viewership charts in 116 countries, including the Americas, Europe, and Southeast Asia, proving its explosive popularity. While domestic ratings hover around 1%, the international response has been overwhelming. In Japan, it has maintained the top spot in the Korean drama rankings on U-NEXT for two consecutive weeks, demonstrating the cross-border appeal of Choi Jin-hyuk's portrayal of Kang Doo-joon. Let's delve into Choi Jin-hyuk's captivating performance that has engrossed viewers.
Choi Jin-hyuk Captivates Global Audiences as the 'Master of Romantic Comedies'
Choi Jin-hyuk Captivates Global Audiences as the 'Master of Romantic Comedies'
"Let's Love Properly"... A Non-Marriage Advocate's Bold Move
In the early episodes, Choi Jin-hyuk portrays Kang Doo-joon, a cold non-marriage advocate who believes "marriage is an inefficient investment," with sharp charisma. However, after an unexpected reunion at an obstetrics and gynecology clinic, he chooses to confront his feelings head-on for Jang Hee-won (played by Oh Yeon-seo), who is carrying his child, bringing excitement to the storyline. His line, "Let's love properly," delivered in his signature deep voice at the end of episode 2, announced the birth of an iconic straightforward character to global fans.

CEO Making 'Homemade Jujube Syrup'? A Surprising 'Tender Moment'
At the heart of the global craze is Choi Jin-hyuk's intense performance. In episode 4, he reveals a hidden tender side behind his cold exterior. His scene of preparing jujubes and making homemade jujube syrup for Hee-won, who is suffering from early pregnancy symptoms, drew a passionate response from viewers. Doo-joon's clumsy yet sincere care for Hee-won, combined with Choi Jin-hyuk's nuanced facial expressions, added depth to the character. Additionally, the episode featuring a hop farm visit showcased his supportive role as a partner, embodying the 'global ideal male lead.'

'Jealousy Incarnate' Emerges! From Drinking Contests with Min-wook to Recliner 'Flex'
Episodes 5 and 6 highlight Doo-joon's human charm at its peak. His overwhelming visuals as he steps in as an advertising model to save his company, and his vulnerable side during a panic attack in an elevator, relying on Hee-won, evoke a protective instinct. His fiery rivalry with Cha Min-wook (played by Hong Jong-hyun) leads to a drinking contest, and his decision to provide recliner chairs for the entire team to ensure Hee-won's comfort, showcase Choi Jin-hyuk's unique blend of humor and reliability, boosting the show's global buzz.

Choi Jin-hyuk seamlessly portrays the transformation of a cold businessman into a jealous, sincere lover. His fantastic chemistry with Oh Yeon-seo and the deepening emotional storyline with each episode heighten anticipation for the unfolding romance. The fast-paced plot and Choi Jin-hyuk's commanding presence have established 'The Baby Has Arrived' as a 'must-watch K-rom-com' both domestically and internationally.

'The Baby Has Arrived' airs every Saturday and Sunday at 10:30 PM.

Kim Ji-won, TenAsia Reporter bella@tenasia.co.kr