TV
Seojin Lee, “Profit King” from ‘New York University Management’

tvN's 'Seojin's', which will be aired for the first time at 8:50 pm on Friday the 24th, is attracting attention by revealing four points to pay attention to one day before the opening day. We looked into the hidden fun elements of 'Seojin's', which returned with a new concept.
Watch 1. Lee Seo-jin, Jung Yu-mi, Park Seo-joon, Choi Woo-sik, BTS V, strengthening team chemistry
In 'Seojin's', Lee Seo-jin, Jung Yu-mi, Park Seo-joon, Choi Woo-sik, and BTS's V come together to show even stronger team chemistry. Jung Yu-mi and Park Seo-joon, who have been working together since 'Youn's Kitchen', will become the strong wings of CEO Lee Seo-jin, and the lively performances of experienced intern(?) Choi Woo-sik and new intern BTS V will be in harmony. In particular, not only is the division of roles into positions such as intern, manager, and director clear, but the fun point is the employees' grueling struggle to withstand the pressure of CEO Lee Seo-jin, who is serious about sales. Expectations are high for the competition for survival among the executives and employees of 'Seojin's', who will sweat hard to sell even one more table in the distant land of Mexico, and the bickering chemistry between the merciless boss Lee Seojin.
Watch 2. Lee Seo-jin, a novice owner like Jekyll and Hyde, challenges himself in the restaurant business
The management style of CEO Lee Seo-jin, who has gradually built up his career starting from 'Youn's Restaurant', is also something to see. One is curious about what efforts Lee Seo-jin, who has already put forward a clear philosophy of 'profit is king' through several teaser videos, will make to increase sales. Above all, it is said that the employees' awareness became sharper day by day as the boss's dimples moved up and down according to sales. It is said that his 'Jekyll and Hyde'-like condition was not only physical and mental suffering for the employees, but attention is being paid to what the difficult challenge of the restaurant industry was like for novice owner Lee Seo-jin and his employees .
Watching 3. Waited! Producer Na Young-seok's entertainment show that you can trust and watch
'Seojin's' is a new work by producer Na Young-seok, who has created several well-made entertainment programs, and is highly anticipated by viewers. As he has presented warm programs with unique emotions, fun, and messages that put the viewers at ease, this time too, he is attracting a lot of attention.
In particular, as the method of hosting an unspecified number of guests is adopted, it is said that it is possible to get a glimpse of a more realistic situation than ever before. Therefore, I am increasingly looking forward to PD Na Young-seok's restaurant entertainment show 'Seojin's', which not only has the same emotions as a drama, such as tension, nervousness, laughter, and strong empathy, but also adds a spoonful of fun and sincerity.
Watching 4. The impressive scenery of Bacalar, Mexico, with its seven-colored lakes
The beautiful scenery of Bacalar, Mexico will also make viewers unable to take their eyes off each week. Just looking at the emerald-colored lake and the sight of people enjoying the natural environment is peaceful, adding vicarious satisfaction. The comfort and emotion that Bacalar's outstanding scenery will provide to viewers of 'Seojin' is also a point of observation that cannot be missed.
As such, expectations are rising day by day for PD Na Young-seok's entertainment show 'Seojin's,' which will portray the novice owner Lee Seo-jin's snack shop management and strong teamwork, all as if it were a drama, against the backdrop of Mexico's wonderful scenery.
tvN's 'Seojin's', the snack bar challenge of Lee Seo-jin, Jung Yu-mi, Park Seo-joon, Choi Woo-sik, and BTS's V, will premiere at 8:50 pm on the 24th (Friday). It is serviced domestically through TVING and globally through Prime Video.
Ryu Ye-ji, Ten Asia Reporter ryuperstar@tenasia.co.kr