Yoo Se-yoon as the only rival to threaten Kian 84 in 'MBC Entertainment Awards Candidate'

<<Yeji Ryu's Foresight>>

Reporter Ryu Ye-ji and TenAsia sees the future of the entertainment industry and its impact.

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Two major mountain ranges have emerged to cut off the stagnation of travel entertainment. Kian 84's 'Around the World While Born 2', which has already been predicted as a candidate for the entertainment award several times, and 'Nidonnaesan Solo Tour', which recently appeared on a regular program, are the main characters.

As Corona 19 gradually subsided, each broadcaster released the travel content they had accumulated so far. As a result, there are too many programs with travel as the subject matter, and various travel contents are pouring out on YouTube, which has led to a decline in viewership. Regardless of terrestrial and comprehensive channels, viewership hovered around 1-3%. These days, I hear that even if the travel entertainment viewership rating is only 3% in Taiwan, it is a success.

Despite the low ratings and topicality, most of the program formats were similar as always. The writers set the schedule and concept to some extent, and the cast went on a luxurious trip with the production cost. Criticism also came out saying, "It's a program that sends celebrities on free trips." Both ratings and topicality were deteriorating.

In the meantime, travel entertainment, which fell into a slump, began to revive. Kian 84 showed off the charm of being raw in 'Thailand 2' and became one with India. It was the exact opposite of ordinary celebrities going to five-star hotels, visiting Michelin restaurants, and taking luxurious trips. Gian 84, who was a pure traveler, focused on respecting Indian culture and sharing emotions.

Others who broke the sluggishness of travel entertainment are veteran comedians. Kim Dae-hee, Kim Jun-ho, Jang Dong-min, Yoo Se-yoon, and Hong In-gyu appear in 'Done Stay Tour', a first-of-its-kind reality travel entertainment show that pays for expenses with the performers' own money. The whole process of the trip is carried out through the 'Bokbulbok game', and the performer pays for all travel expenses except for the airfare.

Producer Park Seung-ho, who directed 'Lonely Tour', also explained, "If you watch travel programs, celebrities go to good places with the production team's money and eat good food, thinking, 'It would be great to be a celebrity.' Actually, we tweaked it a little."

In fact, Jang Dong-min was selected as a single person in a pool villa worth 1 million won and had to spend a lot of money. Yoo Se-yoon, who was most often singled out as a single person during her trip to Vietnam, shaved her head as a penalty. Yoo Se-yoon, who entrusted her hair to a Vietnamese street barber rather than a high-end barber shop, was the bone man himself. 47-year-old Kim Jun-ho did not want to pay money during his trip to Taiwan, so he touched his younger brother Jang Dong-min's wallet. The struggles of comedians with an average age of 44.4 who struggle to avoid spending money caught on laughter and differentiation at the same time.

As a result, it was announced that the regular schedule of the 'Dog Stay Tour' was finalized after the pilot broadcast on the 8th. In addition to MBN, Channel S and Lifetime are co-producing programs, and regulars are also jointly produced by three broadcasters.

The travel style of those who pursue freedom from the frame created by the production team provides fresh shock and fun. A travel entertainment rival that can compete with Gian 84, who is a candidate for the entertainment award, is now being discussed as a 'done-night tour'.

Reporter Ryu Ye-ji and Ten Asia ryuperstar@tenasia.co.kr