MUSIC
RIIZE Wins Top Honors at 2025 SBS Gayo Daejeon with Bithumb's Exclusive Benefits
Upon receiving the award, RIIZE expressed their gratitude, stating, “We sincerely thank our Breeze fans for voting so diligently,” and added, “We will use the benefits we received meaningfully.”
The 'Best Idol' vote conducted by Bithumb during the Gayo Daejeon was an interactive event where K-POP fans could directly choose the winner. RIIZE's victory in this vote once again demonstrated the powerful influence of their global fandom.
The special voting first-place prize, the 'Bithumb Black Premium Membership,' is an elite program offered only to selected members within Bithumb's highest customer tier, 'Black.' This membership provides overwhelming lifestyle privileges, designed to be enjoyed with family and friends.
Key benefits include △luxury hotel stays and suite packages △premium dining & bar vouchers △high-end overseas travel private packages △professional golfer field lessons and rounds △luxury yacht tours △VVIP precision health check-ups △special holiday gifts, among a total of 13 categories.
Notably, the 'high-end overseas travel' benefit includes business class airfare, airport pickup and drop-off, luxury spa services, and local activities, ensuring a complete relaxation experience. Additionally, the VVIP health check-ups extend to family members, and the holiday gifts thoughtfully cater to both sets of parents, earning the nickname 'filial piety membership' for its high satisfaction.
Offering premium services typically reserved for VVIPs as benefits to artists is an unprecedented move in the industry. This initiative is seen as Bithumb's effort to expand its image as a lifestyle brand.
A Bithumb representative stated, “As the title sponsor of the Gayo Daejeon, we wanted to commemorate the precious moment of achieving first place, created by the fans, in the most special way possible. The Bithumb Black Premium Membership embodies a lifestyle philosophy meant to be shared with loved ones, and we hope the artist awarded as the Best Idol can fully enjoy a premium relaxation experience with their family and friends.”
Tenasia Newsroom news@tenasia.co.kr
