W Korea Faces Backlash Over Breast Cancer Campaign Event
W Korea Faces Backlash Over Breast Cancer Campaign Event
W Korea is under fire for hosting a lavish celebrity party under the guise of a 'Breast Cancer Campaign,' yet the controversial video remains on their feed.

On the 15th, W Korea magazine held a charity event titled 'Love Your W' at the Four Seasons Hotel in Seoul, aimed at raising breast cancer awareness.

The event was attended by dozens of popular celebrities showcasing glamorous dress codes. However, the event lacked content aligning with the theme of 'breast cancer awareness.' Interviews did not feature any messages or mentions related to breast cancer. Some attendees wore revealing outfits, seemingly more interested in partying, which drew criticism.
W Korea Faces Backlash Over Breast Cancer Campaign Event
W Korea Faces Backlash Over Breast Cancer Campaign Event
Social media was flooded with posts highlighting the rare gathering of famous celebrities. However, some videos captured attendees stumbling in a drunken state, leading to criticism that it was merely a private party for the elite.

The controversy escalated when Jay Park performed the song 'MOMMAE,' which includes lyrics that explicitly describe body parts, clashing with the breast cancer awareness campaign's purpose.
W Korea Faces Backlash Over Breast Cancer Campaign Event
W Korea Faces Backlash Over Breast Cancer Campaign Event
Additionally, the campaign's total donations over 20 years amounted to only 1.1 billion won, drawing criticism for being insufficient compared to the event's grandeur and the luxury hotel venue. The public reacted by questioning whether the campaign's expenses exceeded the donations.

The controversy has reached a point where it is seen as hurtful to breast cancer patients, and criticism is spreading among international fans. Despite this, W Korea has yet to issue an apology or official statement.
W Korea Faces Backlash Over Breast Cancer Campaign Event
W Korea Faces Backlash Over Breast Cancer Campaign Event
W Korea's social media still features a video of the ALLDAY PROJECT's performance. The issue is that the video background includes images that sexually objectify women, unrelated to the breast cancer campaign and criticized as 'misogynistic.' The video also shows celebrities dancing to 'MOMMAE,' which has been heavily criticized, yet it remains on social media. The public questions if W Korea is ignoring public opinion and engaging in a power struggle.