IHQ launches ‘again’ eating show ‘Taste Judge’
IHQ launches ‘again’ eating show ‘Taste Judge’
While mukbang entertainment programs are struggling with viewer ratings, Tak Jae-hoon and comedian Lee Sang-jun are taking on the challenge of mukbang programs.

Channel IHQ announced that it is launching 'Taste Judge', a competition of tastes to determine the best menu.

Recently, the popularity of mukbang programs has waned. IHQ's 'Delicious Guys' and Channel A's 'Meet Me at Meat' are recording viewership ratings of 0-1%. Attention is being paid to whether IHQ's new 'Taste Judge' will produce meaningful results.

'Taste Judge', which will be aired for the first time on the 13th, is a mukbang legal entertainment program for people who cannot make a decision before choosing a menu such as stir-fried octopus seafood VS octopus pork belly or vongole VS meat sauce pasta.

Comedians Lee Sang-jun, Shin Gyu-jin, and Kim Seung-jin appear as lawyers in 'Taste Judge' and highlight the merits of the taste so that each selected menu item can be promoted to the Hall of Taste.

Tak Jae-hoon, announcer Kim Hae-na, and YouTube creator Sang-gi Sang play the role of judges and taste the menus claimed by the lawyers, examine the ingredients, and select the best menu.

IHQ introduced, “Rather than a simple mukbang where you eat a lot, the highlight of the taste and competitiveness to choose the best menu is what differentiates the program and is a point to watch,” adding, “The punishment given to the losing lawyer also provides pleasant entertainment.” .

In the first broadcast, a 'court of taste' battle unfolds without giving up a single inch over main pork and raw pork VS shoulder leg and flower neck meat, and a special sauce burger VS grilled whole shrimp burger.

Ten Asia Reporter Kim Seo-yoon seogugu@tenasia.co.kr