G-Dragon, Lim Young-woong, star's financial technology in the unpredictable real estate market

《Revival of Junho Yoon》

Reporter Yoon Joon-ho of TenAsia introduces trends in the entertainment industry. From the perspective of the MZ generation, let's look back at what the viewers' needs have been, and what made them popular or uncomfortable with the public.

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Celebrities are paying attention to their extraordinary 'real estate investments'. Investing in real estate for celebrities is like a kind of insurance. If you buy a building, you can get a stable profit structure as well as a market profit of hundreds of millions or even tens of billions in the subsequent sale process.

Singer G-Dragon (real name Kwon Ji-yong) recently bought an apartment in Warner Cheongdam, Gangnam-gu, Seoul. According to the real estate industry on the 14th, G-Dragon bought an apartment on the 13th floor of Warner Cheongdam in Cheongdam-dong, Cheongdam-dong, which attracted attention with the highest selling price in Korea last year.

The apartment is located in Cheongdam-dong, Gangnam-gu, Seoul, and is expected to be completed in 2025. It is known as an ultra-luxurious apartment with a lift for supercars on each floor. The pre-sale price of apartments is estimated to be between 15 billion won and 18 billion won.

G-Dragon is already a multi-homed man who owns only three luxury apartments. G-Dragon owns real estate such as Galleria Foret in Seongsu-dong (purchased for 3.03 billion won) and Nine One Hannam Penthouse (purchased for 16.4 billion won). If the real estate is sold later, it is expected to see billions of won in capital gains.

In this case, actress Jeon Hye-jin made a profit of 1 billion won. According to the actual transaction price disclosure system of the Ministry of Land, Infrastructure and Transport, Jeon Hye-jin sold a building in Nonhyeon-dong for 15 billion won on the 12th of last month.

In March of last year, Jeon Hye-jin purchased a building with 1 basement floor and 8 floors above ground (land area 238.5㎡, total floor area 1115.48㎡) in the name of her corporation, Karak Company, for 14 billion won. The purchase price per 3.3㎡ of land area is 194.05 million won. Although it made a profit of about 1 billion won, it is said that it is rather a loss considering the acquisition tax and corporate tax at the time of purchase.

In addition, actor Jeon Ji-hyun purchased a high-rise penthouse located in Ttukseom, Seoul with full cash. The property is known to be worth about 13 billion won. In the industry, it is estimated that the total real estate owned by Jeon Ji-hyun reaches 100 billion won.

Singer IU bought a luxury apartment in Cheongdam-dong, Gangnam-gu, Seoul for about 13 billion won. In particular, Cheongdam-dong is tied to the land transaction permission zone, so it is impossible to get a loan when buying a house. For this reason, the purchase was made entirely in cash.

Singer Lim Young-woong purchased Mecenatpolis in Seogyo-dong, Mapo-gu, Seoul last year. According to the industry, Lim Young-woong took over ownership of the top-floor penthouse for 5.1 billion won. Compared to the previous price in January 2019 (3.38 billion won), this is a jump of 1.72 billion won. Considering that no separate mortgage right is established on the property, it seems that it was purchased entirely in cash.

Of course, there are also failure cases. Ha Ji-won purchased 'Building 8' near Seongsu-dong for 10 billion won in the name of Haewadal Entertainment, a corporation she founded in 2020. At the time, it was known that the purchase price of the building was 128 million won per 3.3 square meters. I bought a building with a lot of money, but the situation is not easy. The building, which consists of 1 basement floor to 8 floors above ground, is all vacant except for the optician on the 1st floor.

According to the certified copy of the real estate register, the maximum amount of bonds set in the building is around 9 billion won. Considering that the maximum bond amount is 120% of ordinary loans, the loan amount is expected to be about 8 billion won. The interest that Ha Ji-won has to pay every month is 26 million won (annual interest rate of 4%), which is about 200 million won every year.

The reason why celebrities invest in real estate is simple. Income instability and diversification of investment sources are the biggest reasons. Earn a lot when you're active once, and don't have a steady stream of money during your break. This means that you can secure a stable source of income by becoming a building owner. In addition, there is little possibility of controversy over investments compared to financial investments such as stocks.

Reporter Yoon Jun-ho, Ten Asia delo410@tenasia.co.kr