Blackpink's 'DDU-DU DDU-DU' music video exceeded 2 billion views on YouTube. It is the first and highest number of views for a K-pop group music video.
According to YG Entertainment on the 4th, Blackpink's 'DDU-DU DDU-DU' music video exceeded 2 billion views on YouTube at 8:57 am on this day. It has been about 4 years and 5 months since it was released on June 15, 2018. This shows the continued interest of global fans.
'DDU-DU DDU-DU' is breaking the record for the first, highest, and most views of a K-pop group music video on YouTube every minute and second. In fact, looking at the recent trend of increase in views, the number in the hundreds of millions of views has been surpassed every 3 to 5 months, so new records are expected in the future.
‘DDU-DU DDU-DU’ is the title song of Blackpink’s first mini album ‘SQUARE UP’. The addictive chorus and point choreography that resembles shooting a pistol with both hands gained popularity, making it the most viewed K-pop music video in the world in 2018.
The music also achieved remarkable results on various global charts. In addition to being a 'Perfect All Kill' on the domestic chart, they ranked 40th and 50th on the US Billboard 200 and Hot 100, respectively, recording the highest ranking ever for a K-pop girl group at the time. In addition, the number of streams exceeded 500 million on Spotify, the world's largest music platform.
Meanwhile, Blackpink is cruising through the largest world tour among K-pop girl groups. Having successfully completed 26 performances in 15 cities so far, they plan to head to Asia and Oceania this year to communicate with more fans. Jisoo's solo project has been announced, adding to the excitement.
Reporter Junho Yoon, Ten Asia delo410@tenasia.co.kr