As a result of big data analysis of Trot singer brand reputation in February 2023, it was analyzed in order of 1st place, Lim Young-woong, 2nd place, Lee Chan-won, 3rd place, Jang Yun-jeong.
The top 30 Trot singer brand reputation rankings in February 2023 are Lim Young-woong, Lee Chan-won, Jang Yun-jeong, Kim Ho-jung, Park Seo-jin, Jeong Dong-won, Young Tak, Jeong Mi-ae, Song Ga-in, Nam Jin, Jin Hae-seong, Park Gun, Ahn Seong-hoon, Tae Jin-ah, Jin Seong, Na Hoon-ah, Jang Min-ho, Hong Jin-young, The analysis was conducted in the following order: Seol Woon-do, Kim Hee-jae, Na Tae-ju, Yang Ji-eun, Hong Ja, Kim Yeon-ja, Hong Ji-yoon, Shin Yu, Joo Hyun-mi, Kim So-yeon, Kim Da-hyun, and Eun Ga-eun.
In order to analyze trot singer brand reputation big data, the Korea Corporate Reputation Research Institute extracted 91,384,118 trot singer brand big data from January 26, 2023 to February 26, 2023, and calculated consumer participation index and media index for trot singer brands. , the brand reputation index was analyzed by measuring it with the communication index and community index. Compared to 72,644,998 brand big data in January, it increased by 25.80%.
Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, said, "As a result of analysis of Trot brand reputation brand big data in February 2023, Lim Young-woong's brand ranked first. When analyzing Trot brand categories, compared to 72,644,998 Trot singer brand big data in January last year, it was 25.80%. According to the detailed analysis, brand consumption rose 12.03%, brand issues rose 16.94%, brand communication rose 23.74%, and brand diffusion rose 38.36%."
Next, "Lim Young-woong's brand, which ranked first in trot singer brand reputation in February 2023, had 'overwhelming, pre-sale, breakthrough' highly ranked in link analysis, and 'movie, I'm Hero the Final, Age of Heroes' ranked highly in keyword analysis. In the positive/negative ratio analysis, the positive rate was recorded at 93.54%.”
Trot singer brand reputation analysis in February 2023 includes Lim Young-woong, Lee Chan-won, Jang Yun-jeong, Kim Ho-jung, Park Seo-jin, Jeong Dong-won, Young Tak, Jeong Mi-ae, Song Ga-in, Nam Jin, Jin Hae-seong, Park Gun, Ahn Seong-hoon, Tae Jin-ah, Jin Seong, Na Hoon-ah, Jang Min-ho, Hong Jin-young, Seol Woon-do, Kim Hee-jae, Na Tae-joo, Yang Ji-eun, Hong Ja, Kim Yeon-ja, Hong Ji-yoon, Shin Yu, Joo Hyun-mi, Kim So-yeon, Kim Da-hyun, Eun Ga-eun, Jo Jung-min, Kim Na-hee, Kang Jin, Park Hyun-bin, Kim Yong-im, Kim Jung-yeon, Kim Tae-yeon, Geum Jan-di, Jae-ha, Jeon Yu-jin, Yo-yomi, Lee Seung-yeon, Jo Jo-jo, Na Sang-do, Kang Hye-yeon, Choi Baek-ho, Nam Seung-min, Jeong Da-kyung, Kim Su-chan, Oh Yu-jin, Kim Yeon-ji, Yang Ji-won, Kim Su-hee, Jin Mi-ryeong, Shin Seung-tae, Ha Dong-geun, Kang Ye-seul, Oh Seung-geun, Ahn Seong-jun, and Kim Yong-bin were analyzed.
Choi Ji-ye, Ten Asia Reporter wisdomart@tenasia.co.kr