BLACKPINK's 'Kill This Love' music video has surpassed 1.8 billion views on YouTube.
According to YG Entertainment on the 26th, Blackpink's 'Kill This Love' music video surpassed 1.8 billion views on YouTube at 2:28 am on the same day. Thanks to the steady love of music fans around the world, the number of views recorded in about 4 years and 1 month after it was released.
With this, Blackpink became the first K-pop artist to have two music videos with over 1.8 billion views. Previously, their other mega hit song 'DDU-DU DDU-DU' achieved the same number of views and is currently heading towards 2.1 billion views.
'Kill This Love' is a song with strong lead brass and magnificent drum sounds. This music video drew an explosive response from fans around the world by capturing Blackpink's powerful yet charismatic dance lines with sophisticated visual beauty.
In particular, it was praised for its addictive point choreography, including the action of shooting a long gun, and was listed as the only K-pop in the 'Top 10 Most Viewed Music Videos in the World in 2019'.
The sound source also achieved remarkable results on various global charts. In the first week of release, the song ranked 41st and 24th on the US Billboard main chart Hot 100 and Billboard 200, respectively, replacing the highest ranking among K-pop girl groups at the time.
Meanwhile, BLACKPINK is conducting the K-Pop girl group's largest world tour, 'BLACKPINK WORLD TOUR [BORN PINK]', which mobilizes about 1.5 million people. Following the successful Asian tour, the group is set to hold concerts at stadiums in Paris, France and four other cities in North America. At the 'Hyde Park British Summertime Festival', a British music festival to be held in July, he will be on stage as the first K-pop artist headliner.
Reporter Yoon Jun-ho, Ten Asia delo410@tenasia.co.kr