Former B1A4 member and actor Jinyoung, born in 1991, has been chosen as the new face of a global cosmetic brand. Jinyoung is highly praised for his work as an idol, producer, and actor.
On the morning of the 20th, Management Run announced, "Our actor Jinyoung, who stars in the upcoming Taiwanese original film '1977, That Year, That Photo' set to release on Christmas Eve, has become the new face of Taiwanese cosmetic brand CHOOSYU. Jinyoung, who has been busy traveling domestically and internationally this year, is expected to showcase a global presence with CHOOSYU."
B1A4's Jinyoung Becomes the New Face of Global Cosmetic Brand CHOOSYU
The global skincare brand CHOOSYU, which has become a hot topic with Jinyoung's appointment, operates under the slogan 'Choose You.' It is a low-irritation, high-moisture skincare brand safe for sensitive skin, and is poised for expansion in the Asian and global markets.
As the new face of the brand, Jinyoung's clean and upright image contrasts with his mature and robust on-screen persona, creating a perfect synergy with the brand's ethos. With the Taiwanese original film '1977, That Year, That Photo' set to release on December 24th, Jinyoung is ramping up his activities in Taiwan. The announcement of his role as the model for the global skincare brand CHOOSYU marks a double celebration, as he continues to have a busy schedule for the rest of the year.
The film '1977, That Year, That Photo,' already a topic of interest due to Jinyoung's involvement, is set to premiere in Taiwan on December 24th.