Actress Song Ji-hyo Opens Up About Challenges and Progress in Her Underwear Business

이미지 크게보기

Actress Song Ji-hyo recently shared insights into her underwear business, revealing both the challenges she faces and her sincere efforts to succeed.

On the 11th, Song Ji-hyo appeared on the 'Jipyeonhan Sesang' channel, where she dined with Ji Seok-jin, Yang Se-chan, and Ji Ye-eun, discussing various topics.

During the conversation, Ji Seok-jin mentioned Song Ji-hyo's underwear brand, saying, "Ji-hyo, your brand 'Nina Song' needs to find its footing."

In response, Song Ji-hyo expressed her dedication to the business, stating, "I need to work hard. I'm going to the office every day," and shared that she is actively involved in meetings with her staff and selecting fabrics.

이미지 크게보기

Song Ji-hyo admitted, "Trends change so quickly. Fashion is not as easy as it seems."

Previously, Song Ji-hyo had appeared on a variety show where she discussed the initial struggles of her business. Through Yoo Jae-suk, it was revealed that only one or two orders were coming in daily, and Song Ji-hyo herself mentioned, "It's a problem because sales are so low."

이미지 크게보기

However, she later shared that her business has improved, receiving much support. Song Ji-hyo noted, "Sales started to increase after appearing on Kim Jong-kook's YouTube channel."

Currently, Song Ji-hyo is analyzing trends and preparing for upcoming seasons, spending her days intensely as a business leader. Her venture into a new field, alongside her entertainment career, is drawing attention.

Reporter Na-yeon Cho, TenAsia nybluebook@tenasia.co.kr