NouerA Unveils New Chapter with 'POP IT LIKE' Album, Produced by EXO's Lay

NouerA, who debuted in February last year, is marking the beginning of a new chapter. The group's latest album has garnered significant attention as EXO's Lay participated as the executive producer.

On the 27th of last month, NouerA captivated their global fanbase, known as NovA, by releasing a trailer video for their third mini-album 'POP IT LIKE' on their official social media channels.

In the trailer, NouerA shared various stories ahead of the album's release. Lin expressed a matured perspective, stating, "Since debuting, my view of things has become richer, and my thoughts have deepened." Miraku confessed her affection for fans, saying, "Reading fans' compliments and letters has strengthened my heart."

The group also shared insights about 'POP IT LIKE.' Pan explained, "POP is about unveiling possibilities that haven't been shown to the world yet," highlighting the album's significance. Junpyo expressed determination, saying, "Even if the results aren't as expected, I will continue to move forward."

Towards the end of the video, Yoseob confidently declared, "I'll show you what POP is," as the screen transitioned from black and white to color, further amplifying interest in 'POP IT LIKE.'

Previously, NouerA teased fans by releasing three concept photos with diverse moods, sparking curiosity about the new song. The interview-style trailer video also offered a glimpse into the album's atmosphere, heightening fans' excitement.

Since their debut in February last year, NouerA has been actively making strides both domestically and internationally. They have held solo concerts and fan meetings in Japan and China, expanded their European promotions to Paris and Barcelona, and showcased their presence on the global stage by performing at a K-pop concert in Germany. Fans are eager to see what new growth story NouerA will write with 'POP IT LIKE.'

NouerA's new mini-album 'POP IT LIKE' will be released on March 9th at 6 PM on various online music platforms.

Lee So-jung, TenAsia Reporter forusojung@tenasia.co.kr