Jeon Somi Joins The Black Label's Winning Streak with New EP 'Chaotic & Confused'

The Black Label, led by Teddy, continues its successful streak as Jeon Somi makes her comeback. All eyes are on whether Jeon Somi will join the label's upward trajectory.

On the 11th, Jeon Somi released her new EP 'Chaotic & Confused' at 6 PM. This marks her second EP, featuring five tracks including the title song 'CLOSER' and the pre-released 'EXTRA'. Jeon Somi showcased her producing skills by participating in the writing and composing of 'Escapade' and 'DELU'.

The title track highlights Jeon Somi's unique vocal tone, set in a range that maximizes her strengths. The music video stands out with its artistic direction, reminiscent of contemporary art rather than simple beauty shots. Both the song and the music video have received praise for their high quality.

As Jeon Somi mentioned in her comeback interview, the new release focuses more on artistry than mainstream appeal. Debuting as the center of the project group I.O.I in 2016, she initially gained significant public attention. However, her transition to a solo career did not meet expectations, and her public presence diminished compared to her debut. While her recent releases have been well-received by her fanbase, they have not achieved widespread popularity.

While prioritizing artistic expression is important for an artist, maintaining a successful career and influence requires a balance with mainstream appeal. Jeon Somi is reaching out to the public in different ways. She recently appeared as a reenactment actor on MBC's cultural program 'Surprise' and threw the first pitch at a professional baseball game. She is also actively managing her YouTube channel, which she launched last month, sharing her home, daily life with her sister, and engaging talk content with her unique humor. The channel has quickly gained subscribers, drawing attention from fans and viewers alike.

The Black Label has been making strides in the music industry, with the successful debut of the new co-ed group ALLDEF and the popularity of the OST for Netflix's animated film 'K-Pop Demon Hunters', which involved The Black's producers. As The Black Label continues its positive momentum, Jeon Somi's comeback is anticipated to contribute to the label's growth. The success of this album is expected to be a key indicator of Jeon Somi's future musical direction and standing.

By Ji-won Kim, TenAsia Reporter one@tenasia.co.kr