NEWBEAT Captivates Fans with Behind-the-Scenes Charm in 'OFF THE NEWBEAT' Series

NEWBEAT is winning over fans by revealing their hidden charms offstage. The group's name, 'NEWBEAT,' combines the meanings of 'new' and 'neuron,' symbolizing their mission to create something new and connect with all music like neurons.

The group NEWBEAT (comprising Park Min-seok, Hong Min-seong, Jeon Yeo-jeong, Choi Seo-hyun, Kim Tae-yang, Jo Yoon-hoo, and Kim Ri-woo) released the Choi Seo-hyun episode of their self-produced content series 'OFF THE NEWBEAT' on their official YouTube channel on the 11th at 6 PM.

Following episodes featuring Park Min-seok, Kim Tae-yang, Hong Min-seong, and Jeon Yeo-jeong, the series showcases the members' daily routines through vlogs, highlighting their diverse charms. From morning routines to diet, exercise, writing, and practice, the members share their meticulous management tips while engaging with fans.

Additionally, NEWBEAT offers a glimpse into their hobbies and relaxation activities, such as furniture assembly, visiting LP bars, bakery tours, and screen baseball, providing a unique source of enjoyment. The series also reveals individual members' daily lives and preferences, adding an extra layer of fun.

The group's unpretentious and natural demeanor, along with their disciplined self-management, has sparked a strong reaction on various social media platforms and online communities. As a result, global fans are eagerly anticipating the upcoming vlogs of Jo Yoon-hoo and Kim Ri-woo.

NEWBEAT continues to engage with global K-pop fans through various performances and online and offline content.

Lee So-jung, TenAsia Reporter forusojung@tenasia.co.kr