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K-Pop Star Kim Jaejoong Opens Up About Challenges as a CEO in Candid Chat with INFINITE

On October 6, the first episode of season 4 of the YouTube channel 'Jae Friends' was released, featuring INFINITE as guests. The discussion covered a wide range of topics, from managing a company to maintaining relationships with fans.


When Jaejoong mentioned, "I have no material desires. I eat the same things," Sung-kyu jokingly responded, "Does that mean you've earned enough?" Sung-yeol chimed in quietly, "Maybe the rumor about you being a billionaire is true," causing laughter among the members and leaving Jaejoong momentarily flustered. Jaejoong clarified, "It's not about having a lot of money. Personally, earning more money doesn't make me happier. However, from a company perspective, having more capital allows us to do more. My personal investments have ended, and now I'm investing in the company."
During the conversation, Jaejoong also faced some playful teasing from INFINITE. When he pointed out a ring he was wearing, saying, "This symbolizes infinite love and represents my fan club," the members jokingly accused him of plagiarism, as INFINITE's logo also symbolizes infinity. Sung-kyu lightheartedly concluded, "It's not just ours," bringing laughter to the group.
Kim Jaejoong co-founded iNKODE Entertainment last year with Noh Hyun-tae, a former vice president of Cube Entertainment. The company has already debuted the girl group Say My Name and is preparing to launch a boy group.