BLACKPINK to Make Full Comeback and World Tour in 2025, Announces YG Entertainment

BLACKPINK is set to make a full comeback next year and embark on a world tour, according to their agency, YG Entertainment.

On the 24th, YG Entertainment announced that BLACKPINK's 'How You Like That' choreography video surpassed 1.7 billion views on YouTube around 2 AM that day. This milestone was achieved approximately 4 years and 2 months after its release on July 6, 2020, making it the first and highest record for a K-pop choreography video.

YG Entertainment added, "BLACKPINK plans to meet fans with a full comeback and a world tour in 2025," delighting fans worldwide.

BLACKPINK has firmly established themselves as the 'YouTube Queens,' leaving a significant mark in the history of K-pop girl groups. Their official YouTube channel boasts four videos with over 1.7 billion views each, including 'DDU-DU DDU-DU' (2.2 billion views), 'Kill This Love' (2 billion views), and 'BOOMBAYAH' (1.7 billion views).

The explosive view count of their choreography videos is a testament to BLACKPINK's unique appeal. The global fans' intense interest in their performances is evident. The music video for 'How You Like That' has also recently surpassed 1.3 billion views, maintaining its steady popularity and raising expectations for future trends.

'How You Like That' is a song that conveys a message of rising above any situation. It won 'Song of The Summer' at the 2020 MTV Video Music Awards and topped YouTube's 'Global Top Summer Song' chart the same year.

The song also achieved impressive results on music charts. It not only achieved a 'Perfect All-Kill' on domestic charts but also ranked 2nd on Spotify's Global Top 50 chart, 20th on the UK Official Singles Top 100, and 33rd on the Billboard Hot 100, making a significant impact in the mainstream pop market.

Meanwhile, BLACKPINK continues to showcase their enduring influence on YouTube, with a total of 47 videos surpassing 100 million views. Their official YouTube channel has over 94.8 million subscribers, the highest number among all male and female artists worldwide, and their cumulative content views have exceeded 36.7 billion.

Choi Ji-ye, Ten Asia Reporter wisdomart@tenasia.co.kr