The season of SHINee Onew is coming

Group SHINee's Onew will make a comeback on September 3rd.

On the 13th at midnight, Onew posted the promotional plan for his 3rd mini album 'FLOW' on his official SNS, announcing his comeback. Unlike most promotional plans, it is impressive that it was produced in the form of a video, as if it was announcing Onew's new beginning, rather than in the form of an image.

In the released video, Onew is seen taking one step forward barefoot before stepping out into the outside world. The background music also intensifies as Onew holds a conch shell to his ear, amidst the incongruous sandy beach scenery above the hallway. The video ends with a promotional plan appearing above Onew’s back.

Accordingly, Onew will sequentially reveal three versions of concept photos: 'Focus' on the 14th, 'Spotlight Serenade' on the 16th, and 'Serene Repose, Lights Out' on the 19th. Onew will then reveal the tracklist, three highlight clips, and two music video teasers for the title tracks, enriching the comeback week.

It has been approximately 1 year and 6 months since Onew released his first solo album 'Circle' in March 2023. As can be seen from the album title 'FLOW', Onew's ambition is to make this fall 'Onew's season' through this album. To this end, Onew will open a pop-up store from September 5 to 15 and hold fan concerts in Korea from October 5 to 6 and in Japan from November 21 to 22, continuing his relentless solo career.

Onew, who debuted with SHINee in 2008, has released two mini-albums, "VOICE" and "DICE," and one full-length album, "Circle," and has developed a unique musical world as a solo artist. After recently successfully holding solo fan meetings in seven regions of Asia, Onew communicated closely with fans by releasing the single "월TUE월위목금토일," which he wrote himself, on the 15th of last month. Attention is focused on the story that Onew, who boasts deepened musicality, will unfold through "FLOW."

Choi Ji-ye, Ten Asia reporter wisdomart@tenasia.co.kr