MUSIC
CHE, nominated in the R&B & Soul Album category at the 20th Korean Popular Music Awards

According to the official announcement of the '20th Korean Popular Music Awards' on the 9th, CHE was nominated in the 'Best R&B & Soul Album' category at the awards ceremony with their first full-length album 'Kpop'.
'Kpop' is an album that has received high praise from various media outlets, including Reedmer, based on its high quality and musical originality. In addition, the physical album was sold out immediately upon release, receiving a warm response from many listeners.
Accordingly, the 'Korean Popular Music Awards' selection committee said, "What stands out the most in 'Kpop' is CHE's vocal performance. Although it progresses leisurely, taking advantage of the texture of the melody, a sense of rhythm is formed as a “Large amount of words pour out quickly.” “The voice changes like a rainbow, crossing various genres such as boom bap, pop rock, and folk,” he said. He then revealed the reason for his nomination, saying, "CHE's 'Kpop' may be unfamiliar when you first listen to it, but it has an addictive quality that slowly sees in before you know it. It is an album filled with the artist's individuality and philosophy."
CHE debuted in October 2020 and has been active. In September of last year, with the support of the Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency, they performed on the stage of the large music festival 'Reeperbahn Festival' and received favorable reviews from local German music fans for their high-quality performance and sound.
Meanwhile, CHE, who has established himself as a 'hot rookie' in the R&B & Soul genre, had his debut single album 'Bright (Feat. sogumm, BewhY)' selected as the advertising music for Samsung Galaxy Z Flip 3 and Converse's He is increasing his value by proving interest from various industries through various collaborations, such as participating in the brand campaign 'Create Next - No Fighting'.
Reporter Junho Yoon, Ten Asia delo410@tenasia.co.kr