YouTube Original Show 'SOLD OUT' Episode 3 Highlights Green Consumption Week

The third episode of the YouTube Original variety show 'SOLD OUT', connecting Thailand and Korea, has been released.

Continuing from the previous episode, this installment focuses on the theme of 'Earth's Health', featuring the cast taking on the role of a one-day general store. Main host TEN showcased a different charm from his on-stage charisma, skillfully playing the role of 'one-day store manager' with witty banter.

Joining as guest stars in episode 3 were Lee Hyun and Mia from the group Baby DONT Cry, who participated as one-day part-timers. The trio led the atmosphere with their natural chemistry.

The core mission of this episode was to serve as 'Green Consumption Week Ambassadors' for the Korea Environmental Industry & Technology Institute. The cast received their mission through a 'blind company audition', choosing based on hints without knowing the company details. They were tasked with finding green stores designated by the Ministry of Climate and Environment, purchasing green products, and selling them to citizens.

Proceeds from the sales will be returned to subscribers as green products through an event.

The cast took to the cafes and streets around Sangam with certified eco-friendly products. During this process, surprise appearances by music industry seniors and juniors like Choi Yena, BTOB's Seo Eunkwang, TripleS's Seollyn, and Grizzly helped with sales and spread the message of green consumption.

Citizens and fans who visited the site responded positively to the environmental protection and climate action messages delivered by the artists, showing high interest in eco-friendly consumption that can be practiced in daily life.

The 'Green Consumption Week' mentioned in the article is an event held throughout June, encouraging green product purchases and eco-friendly consumption culture in collaboration with the government and companies. It focuses on introducing products that contribute to carbon emission reduction and resource circulation, along with offering various discounts through the 'Green Product Shopping Festival'.

'SOLD OUT' is gaining attention for showcasing new charms of artists while seamlessly integrating corporate messages. It goes beyond simple entertainment to include social messages, expanding its presence as digital content.

Meanwhile, 'SOLD OUT-TEN' is released every Saturday at 9 PM on the official YouTube channel.

Byungdoo Kim, TenAsia Reporter tenten@tenasia.co.kr