Director Ha Jung-woo and Singer Lim Young-woong Collaborate for Hana Bank Campaign

Director Ha Jung-woo and singer Lim Young-woong have teamed up for a new project. They are collaborating on a promotional shoot for Hana Bank.

On the 7th, Hana Bank's official Instagram revealed, "Hana Universe | Lim Young-woong's personal poster unveiled. 'I think I should prepare in advance' - Lim Young-woong, envisioning a future of singing for a long time." The post was accompanied by a photo.

The poster, titled 'Hana Universe,' features Lim Young-woong. He is seen in a set reminiscent of an airplane's business class, wearing an ivory-toned jacket and gazing into the distance. The phrases 'Guest Lim Young-woong,' 'I think I should prepare in advance,' and 'Director Ha Jung-woo' catch the eye. Ha Jung-woo, who is building his filmography as a director, is directing this advertisement for Hana Financial Group. Another photo shows Ha Jung-woo monitoring the shoot. The collaboration between Ha Jung-woo and Lim Young-woong raises curiosity about the final outcome. Additionally, other models for this project include G-Dragon, Kang Ho-dong, Ahn Yu-jin, and Son Heung-min.

Ha Jung-woo made his directorial debut with 'Fasten Your Seatbelt' and has directed films like 'Chronicle of a Blood Merchant,' 'Lobby,' and 'The Neighbors Upstairs.' Although he previously took on a dual role as a model and director for a cable channel advertisement in 2013, this marks his first major advertising directorial project.

Lim Young-woong is set to hold 'IM HERO - THE STADIUM 2' at Goyang Sports Complex this September.

Reported by Kim Ji-won, TenAsia bella@tenasia.co.kr