ENTERTAINMENT
K-Pop Star Jo Kwon Captivates Chinese Social Media with Viral Content

Recently, Jo Kwon launched official accounts on China's leading social media channels, Douyin (the Chinese version of TikTok) and Xiaohongshu, where he actively engages with fans through a variety of content. Known for his charismatic and approachable personality, Jo Kwon continues to connect with fans who have followed him since his days on the popular show 'We Got Married.' His efforts have been met with a warm reception in China.
Among his recent successes, Jo Kwon's cover of Chinese singer Zhang Jiawang's song 'Late Confession' has surpassed 3.489 million views. His sweet voice and delicate expression have captured the hearts of local fans, propelling the video to 14th place on Douyin's entertainment chart and 44th on the overall chart.
Additionally, a reunion video with Ga-In, his former 'We Got Married' partner from 2009, has also garnered attention. The short-form content, featuring the duo's affectionate moments like back hugs and selfies, has reached 2.239 million views.
With unwavering support from his Chinese fanbase, Jo Kwon plans to continue his dynamic activities, including appearances on variety shows and as a guest on live commerce home shopping programs.
By Ji-Won Kim, TenAsia Reporter one@tenasia.co.kr