ENTERTAINMENT
Rising K-Pop Group Nuera Wins 'Brand Customer Loyalty Awards 2025' for Best New Male Idol

On the evening of the 8th, Nuera attended the 'Customer Loyalty Awards 2025' ceremony held at the Conrad Seoul Hotel in Yeouido, where they received the 'Best New Male Idol' award. This achievement is particularly significant as it comes just two months after their debut.
With bright smiles lighting up the photo wall, Nuera expressed their joy, saying, "We are truly happy to receive the rookie award, which was our goal. We will work even harder this year as recipients of this award."
Even before their official debut last year, Nuera was officially invited to the 'Billboard No. 1s Party' in Los Angeles and was named '2025 K-POP Rookie' by Billboard and Billboard Korea, garnering much attention.
Recently, Nuera released their first mini-album 'Chapter: New is Now,' marking a special debut. The title track 'N.I.N (New is Now)' features powerful music combined with Nuera's perfect choreography and unique dance breaks, earning them significant acclaim.
'Chapter: New is Now' sold over 160,000 copies in its first week, showcasing their remarkable potential. Additionally, 'N.I.N (New is Now)' became a contender for first place on various music programs during their debut activities.
Nuera is set to continue their global journey by performing on the second day of the 'Asia Star Entertainer Awards 2025' at K Arena Yokohama in Yokohama, Japan, on the 29th.
Meanwhile, the 'Brand Customer Loyalty Awards' is an event that selects and awards the top brands in customer loyalty in South Korea through consumer surveys. It is developed jointly by the Korea Consumer Forum and Brand Keys, one of the top 10 research consulting firms in the United States, using the BCLI (Brand Customer Loyalty Index) to select outstanding brands in each category.