Sublime Reportedly Managing 'Single's Inferno 4' Star Lee Si-an Amidst Legal Dispute

Multiple entertainment industry insiders have reported that Sublime, a management agency known for representing stars like Song Kang-ho, Ko So-young, Girl's Day's Hyeri, EXID's Hani, and influencer Freezia, is currently managing the entertainment activities of Lee Si-an from 'Single's Inferno 4'. There is speculation that Lee Si-an, who is currently embroiled in a legal dispute with her former agency, may officially join Sublime in the future.

According to a report by TenAsia on the 10th, several industry sources confirmed that Sublime is handling Lee Si-an's activities. An advertising industry insider mentioned, "I once reached out to Lee Si-an for an advertisement through social media, and shortly after, Sublime contacted me, stating that all inquiries regarding Lee Si-an should be directed to them." Another entertainment industry source added, "I've heard from various advertising companies that after contacting Lee Si-an, they received feedback from Sublime."

Lee Si-an has gained attention through the Netflix dating reality show 'Single's Inferno 4'. She is currently in a contractual dispute with her former agency, Leaders Entertainment. Leaders claims, "We initially signed a management contract with Lee Si-an that was set to end on October 25, 2024, and mutually agreed to extend it by 18 months in April last year. However, in August, Lee Si-an unilaterally declared her intention to terminate the contract on October 21."

'Single's Inferno 4', which began filming in June last year, is a dating reality show where singles must pair up to escape the 'Inferno'. The show has garnered significant viewer interest.

When asked by our publication whether Sublime is indeed managing Lee Si-an, a representative from Sublime denied the claim, stating, "We have not heard of such an arrangement."

Lee Si-an, who is also a model, has appeared in audition programs like Mnet's 'Produce 48' and 'Idol School'. In the final episode of 'Single's Inferno 4', airing this Tuesday (11th), she is involved in a love line with bakery café owner Kim Jung-soo, actor Jang Tae-oh, and UDT artist Yoo Jun-seo. Her hotel scene with Yoo Jun-seo has particularly sparked much discussion among viewers.

Kim Ji-won, TenAsia Reporter bella@tenasia.co.kr