“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
Singer Jay Park appeared on the news as a soju businessman.

SBS 8 News, which aired on the afternoon of the 25th, shed light on the status of Korean food in the United States under the title 'Captivating New Yorkers, Pork Gomtang Selected as Food of the Year'. 8News said that in the United States, Korean food is not just a fad, but is being accepted as high-class, and the number of high-end Korean restaurants has increased from only two five years ago to nine last year and 11 this year.

He added, “This is the result of Americans, who opened their eyes to Korean culture through music, dramas, and movies, now turning their attention to food.” At the same time, it was revealed that Korean-style clear pork gomtang sold in the United States was selected as the best dish announced every year by the New York Times. The chef of the restaurant said, "I honestly got goosebumps the moment I read the article," and added, "I felt really good that the article described a taste that you wouldn't get tired of eating every day, and then a good feeling when you eat it when something bad happens."
“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
“I didn’t know the response would be so hot” Jay Park appears on the news as a soju businessman entering the U.S.
On this day, Jay Park attracted attention by appearing as a soju businessman and answering an interview. At a high-end party where cocktails were made using Korean soju, Jay Park said, "It's great for bartenders to use this in cocktails, because the original ingredients and quality itself are good. Actually, I didn't know the response would be so hot right away."

Meanwhile, Jay Park announced the founding of a soju company in 2019 and expressed his ambition to go abroad and create a drink that can be proud of as 'Korean alcohol.' It was officially launched through a pop-up store on February 25, 2022, and was a great success, generating sales of approximately 50 billion won in the same year. Starting in 2023, the following year, it will enter the U.S. market, gaining great popularity and causing a stir.

Choi Ji-ye, Ten Asia Reporter wisdomart@tenasia.co.kr