According to FN Entertainment on the 20th, Kim Sung-ryung has renewed her contract with KGC's menopause-focused women's health brand 'Hwa Ae Rak', marking a decade-long partnership.
Kim has built a strong public trust with her unique image that embodies both health and beauty. Since 2013, she has been the face of 'Hwa Ae Rak', representing the brand's values. Her continued collaboration with 'Hwa Ae Rak' for over ten years is expected to enhance their synergy, as her vibrant and robust presence aligns with the brand's pursuit of 'true beauty'.
A representative from 'Hwa Ae Rak' stated, "Actress Kim Sung-ryung is a symbolic figure who has managed menopause healthily with 'Hwa Ae Rak'. We aimed to strengthen trust in the brand through her authentic story," explaining the reason for her reappointment.
Kim Sung-ryung expressed, "I am honored to continue working with 'Hwa Ae Rak', which prioritizes the value of unchanging beauty. I will strive to promote the brand identity that supports women's health concerns encountered over time." Her heartfelt TV commercial will air starting today (17th).
Kim Sung-ryung is a veteran actress known for her favorable image through her extensive work in dramas, films, and theater. The synergy between her sophisticated aura and 'Hwa Ae Rak's' brand value of supporting women's healthy lives is expected to grow even stronger.
Lee So-jung, TenAsia Reporter forusojung@tenasia.co.kr