The video, dubbed 'a dangerous video to watch on an empty stomach,' is tantalizing viewers' appetites. In the clip, Hwasa captivates with her bold bite into a deliciously glazed spicy chicken drumstick.
Particularly noteworthy is the crispy sound as she takes a big bite, savoring the juicy drumstick and the harmonious blend of spicy and sweet flavors. Hwasa expresses the taste with her 'truthful frown.'
Without any additional commentary, Hwasa perfectly conveys the deep flavor and crispy texture of Mexicana chicken with just her eating and exclamations, showcasing her prowess as a 'mukbang queen.'
Viewers are reacting enthusiastically, saying, 'Watching Hwasa eat makes me want some too,' 'I can't resist chicken with Hwasa,' and 'It's too much on day three of my diet.'
Kim Yong-eok, head of Mexicana's marketing department, stated, 'We planned this video to deliver the appeal of our signature spicy chicken in the most direct and delicious way,' adding, 'We hope many customers experience the unique taste of Mexicana's spicy chicken through Hwasa's genuine mukbang.'
Reporter: Kim Ji-won, TenAsia one@tenasia.co.kr