Comedian Jung Hyung-don Revives Donkatsu Business After Six Years

Comedian Jung Hyung-don is making headlines as he re-enters the donkatsu business after overcoming two major setbacks over the past six years.

On October 3rd, through his YouTube channel 'Jung Hyung-don's Untitled TV,' he announced his return with a brief yet impactful statement: "I'm selling donkatsu again. That's it."

He expressed, "I didn't want to bring this up personally, but for the direction of the channel and for those who have been working hard, I decided to make this announcement," before declaring his comeback with the succinct statement, "I'm selling donkatsu again."
Comedian Jung Hyung-don Revives Donkatsu Business After Six Years
This relaunch marks his return to the market since 2018. The newly branded 'Donidoni Donkatsu' will be available through a home shopping channel starting October 5th.

Jung Hyung-don's donkatsu venture has seen both success and challenges. Initially launched in 2011, the product quickly gained attention through home shopping broadcasts. However, in 2013, the business faced a crisis due to controversies surrounding the manufacturing company. In 2018, he attempted a comeback with a new manufacturer, but sales were halted two years later when some products were found to contain E. coli, leading to recalls and another setback.
Comedian Jung Hyung-don Revives Donkatsu Business After Six Years
The public is keenly watching his latest attempt, with various reactions emerging online. Supporters have expressed nostalgia and encouragement, saying, "I used to eat it a lot as a kid, looking forward to it," "Wishing you success," "Can't forget the sauce taste," and "Cheering for you."

Meanwhile, Jung Hyung-don married Han Yu-ra, a former TV writer, in 2009, and they have twin daughters. The family currently resides in Hawaii, with Jung reportedly commuting between Korea and Hawaii.

Na-yeon Cho, Ten Asia Reporter nybluebook@tenasia.co.kr