BLACKPINK's Jennie is set to launch a collaborative collection with the beachwear brand Frankies Bikinis.
The American lifestyle brand announced on the 27th that the 'JENNIE x Frankies Bikinis' collection will soon be unveiled. This project merges Jennie's unique style with the brand's signature aesthetic.
Jennie personally selected the materials for the clothing, prioritizing comfort. Some limited edition pieces will feature a special logo. She was involved in every stage of the creation process, from planning to design details.
Regarding the collaboration, Jennie stated, "I created this collection thinking of my favorite summer moments. I wanted it to be simple yet lovely, and easy to wear anywhere." She added, "I worked with the concept of 'swim-to-street' to ensure the swimwear could be styled naturally in everyday life."
Francesca Aiello, the creative director, expressed, "We are incredibly proud to collaborate with fashion icon Jennie. She has made a significant impact on global culture, and working with her on this project was both natural and exciting."
Reported by Min-Kyung Lee, TenAsia 2min_ror@tenasia.co.kr