'On the Map' is a K-POP idol global adventure that involves traveling the world, taking on hidden challenges, and completing a unique map. This season, set against the vast landscapes of Mongolia, featured the group NCT WISH. Despite unpredictable situations, they delivered a variety of performances that brought both laughter and empathy. The show also gained attention when popular actor Moon Sang-min, standing at 191cm, declared NCT WISH as his 'pursuit'.
Moreover, 'On the Map' is a new travel variety show launched on CJ ENM's global K-POP content platform, Mnet Plus, achieving significant success in platform engagement. During its airing, it attracted approximately 20,000 new subscribers and ranked first in viewership in South Korea on Mnet Plus in January.
The reason behind the global audience's complete lock-in to 'On the Map' lies in the genuine authenticity of NCT WISH members and the meticulous planning by the production team, creating a perfect synergy. The members embraced every moment, from surprise dance challenges to thrilling activities, showing growth in unfamiliar environments. The production team captured the strong bonds among the six members and the majestic nature of Mongolia with a warm perspective, delivering the essence of 'harmless healing entertainment'.
Lee So-jung, Ten Asia Reporter forusojung@tenasia.co.kr