Virtual Girl Group OWIS Debuts with Captivating Visuals and Unique Storytelling
OWIS has heightened anticipation for their debut with a stunning visual release. The group, created by Haein Lee, who has been the executive director for Kiss of Life for the past three years, is drawing significant attention. Haein Lee gained popularity after appearing on Mnet's 'Produce 101' in 2016.

The virtual girl group OWIS (comprising Serin, Haru, Summer, Soy, and Yuni) unveiled a logo motion video that encapsulates the group's identity on their official social media on the 27th.

The video begins with a classic museum setting. It uses the 'Infinite Zoom Art' technique, where one member looks into another frame within a frame, symbolizing the infinite expansion and interconnection of the members' worlds. The final frame prominently features the team name 'OWIS,' leaving a strong impression.

Virtual Girl Group OWIS Debuts with Captivating Visuals and Unique Storytelling
OWIS has gradually revealed the members' visuals and daily lives through debut trailers and webtoons. The logo motion continues the narrative from previously released 'Museum of Memories' tickets and leaflet-style schedulers. The presentation, which guides viewers through OWIS's unique universe, has received an enthusiastic response.

OWIS stands for 'Only When I Sleep,' meaning 'can only be met in dreams.' Their debut album and title track 'MUSEUM' convey the message of displaying cherished, lost dreams in a dream world.

Promising a unique narrative that transcends reality and virtuality, OWIS plans to continue releasing diverse content such as concept photos, audio guides, and teasers. Their musical journey is highly anticipated.

OWIS's first mini-album 'MUSEUM' will be released on March 23 at 6 PM on various online music platforms.

Sojung Lee, Ten Asia Reporter forusojung@tenasia.co.kr
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