On the second day of the summit, November 29, RM will address the cultural session with a speech titled 'Cultural Creative Industries in the APEC Region and the Soft Power of K-Culture.' While the specific details of his speech have not been disclosed, RM's participation marks the first time a K-pop artist has been invited to speak at this event.
The APEC CEO Summit is an international business forum where leaders from 21 member economies and global business leaders gather to discuss changes in the global economy, innovative industries, and new business trends. This year's theme is 'Beyond, Business, Bridge.'
Meanwhile, HYBE, the parent company of BTS's agency Big Hit Music, is participating as an official sponsor of the APEC CEO Summit. HYBE will set up a promotional booth at the Gyeongju Arts Center to showcase its business achievements in global markets such as the United States, Japan, China, Latin America, and India. The booth will also highlight the activities of artists under its labels and the iconic fan culture of K-pop light sticks.
Reported by Jiye Choi, TenAsia, wisdomart@tenasia.co.kr