JYP Entertainment's boy band Xdinary Heroes (XH) has unveiled their new song 'Beautiful Life' on music shows, followed by the release of behind-the-scenes photos from their music video, keeping the excitement alive.
Xdinary Heroes made their comeback on the 24th with the release of their new album 'Beautiful Mind' and its title track 'Beautiful Life.' They kicked off their music show promotions on the 26th with MBC M's 'Show! Champion,' showcasing their powerful rock energy. The members' ability to engage the audience was reminiscent of a live concert. They are set to continue their performances on Mnet's 'M Countdown' on the 27th, KBS 2TV's 'Music Bank' on the 28th, MBC's 'Show! Music Core' on the 29th, and SBS's 'Inkigayo' on the 30th.
The new track is earning praise for its intense heavy rock sound and unpredictable progression, delivering a 'full band energy.' The album entered the top 10 on the Worldwide iTunes Album Chart and the European iTunes Album Chart on the day of its release. It also topped the iTunes Top Album Charts in several regions, including Taiwan, Austria, and Hong Kong, proving its rising global popularity.
JYP released behind-the-scenes photos of the 'Beautiful Life' music video, showcasing members Gunil, Jungsu, Gaon, O.de, Jun Han, and Jooyeon in vintage looks that highlight their unique styles. In one shot, they are dressed in all-black outfits, exuding a rebellious aura with intense gazes, demonstrating their professional dedication to the shoot.
Alongside their comeback, Xdinary Heroes announced their new world tour 'Beautiful Mind.' The tour will kick off with a four-day event from May 2nd to 5th at the Olympic Hall in Olympic Park, Songpa-gu, Seoul, and will continue across Asia, the Americas, and other global locations.
Xdinary Heroes is also set to perform at the major U.S. music festival 'Lollapalooza Chicago' on July 31st (local time) at Grant Park in Chicago, Illinois. This marks their debut at the world-renowned festival, following their impressive performances last year that established them as a 'next-generation K-pop super band.'
By Ji-won Kim, TenAsia Reporter one@tenasia.co.kr