The global production company, One Hundred Label, released the music video for their winter special single 'The Last Christmas' on December 10th via their official social media channels, creating a buzz among fans.
'The Last Christmas' features a collaboration of One Hundred Label's top artists, including Lee Seung-gi, Taemin, Baekhyun, Chen, Xiumin, Ha Sung-woon, VIVIZ, Lee Mu-jin, B.O., and Bad Villain. The gathering of these diverse and talented artists promised a new synergy, drawing significant attention even before its release.
The music video, which was released on the same day, includes appearances from all the artists who participated in the song, delighting fans worldwide.
The video begins with a news flash about an impending collision between Earth and an asteroid on Christmas. Each artist, living their peaceful lives, receives the urgent news and prepares for the end in their own unique ways. The video heightens tension by showing scenes of artists confessing love, continuing their music work, and helping panicked citizens, all while maintaining love in the face of impending doom.
The carol, which has garnered attention both as a song and a music video, will donate all proceeds from its release to the Korean Red Cross to support children suffering from rare diseases. The participating artists expressed their willingness to join this meaningful project despite their busy schedules, adding significance to the new release.
As One Hundred wraps up 2024 on a meaningful note, anticipation is high for their future endeavors.
Meanwhile, One Hundred is the parent company of Big Planet Made Entertainment, INB100, and Million Market. They continue to recruit talent in production and content, collaborating with renowned artists and creators both domestically and internationally to deliver high-quality K-content.