Adore finally opens up about ‘New Jeans rumors’


Adore, the agency of the group New Jeans, opened up about the rumors surrounding the members.

On the 22nd, Adore posted a long article titled “Notice on New Genes Privacy Protection” through its official SNS.

On this day, Adore said, "After Hani's recent Phoning live broadcast, various contents that are different from the facts have been spread. We would like to express the company's position. There are some excessive contents and speculations, so we will tell you the accurate facts to ease your concerns and concerns. “At the same time, we would like to share the company’s accurate thoughts.”

He continued, "Regarding the language education of NewJeans members, Adore hires instructors and allocates training times according to the needs of each member, and has recently conducted separate language education that meets Hani's needs. The same goes for Korean language education. . In the same context, matters related to academic subjects or basic privacy that are mentioned are very important to individuals, so the company does not make decisions arbitrarily.”

Regarding this, Hani said, "I think there was a misunderstanding. I told my manager, who quit a year ago, that I wanted to learn Korean, and he gave me a light answer on the spot, so I just took it as a joke. So I decided to join the Bunnies (fandom name). ) I wanted to share an interesting story with you, but I don't think it was conveyed the way I wanted. I'm so sorry to everyone because the CEO and other companies were completely unaware of this. I was very surprised that the matter turned out to be bigger than I thought. There was a misunderstanding that was never like that. “I wanted to release it,” he said.

He also explained the rumors related to Hyein. Adore said, "Hyein's qualification exam and homeschooling were entirely the choice and decision of her parents, and the rumor that she used lamination regarding orthodontic treatment is not true. Hyein started orthodontic treatment even before she started working as a trainee, and her parents consented to it." "Rather than laminate, we carried out a program to safely improve the dentition while preserving the existing teeth as much as possible. Since all of the above decisions were made before Hyein began her trainee life at Adore, the facts were checked and confirmed separately," he said.

In addition, "We believe that it is more important than anything else that New Jeans members are going through an important period of learning and growth in their lives, both in entertainment activities and in all areas of daily life. The members are also provided with the capabilities necessary for trivial content and entertainment activities. “We are trying to ensure that it can be a part of learning and to help our members make decisions, big and small, carefully in their work and life. I think it is Adore’s important responsibility to provide full support to our members in any decision they make.” He said, “We earnestly ask you to refrain from reckless speculation and expansive interpretation of privacy-related issues.”

The previous day (the 21st), controversy spread widely due to Hani's 'Korean class' anecdote that she mentioned through a live broadcast.

Hani said in the broadcast that she wanted to receive more Korean language education, but it was not implemented properly. After the broadcast, rumors spread that Hani's agency blocked Hani's Korean language classes.

Reporter Junho Yoon, Ten Asia delo410@tenasia.co.kr